Pencils of just about any kind make great promotional products because everyone loves them and they do get used, which means you’ll gain exposure for your brand. The only question is how to choose the right style for your marketing campaign. If you are stuck between purchasing regular or carpenter pencils, here are a few tips that can help you decide.
- Target Audience- Consider the demographic that you hope to reach. For example, if you are targeting families, consider regular pencils that will get carried to school, shared with friends, and ultimately with the parents of the children. You could also make a donation to a local school with how cost-effective pencils are as promotional items. On the other hand, if you are targeting DIY homeowners, carpenter pencils might be a better option.
- Size of Imprint- If you want to fit a good-sized logo and message on your promotional pencils, you’ll have more space if you go with carpenter pencils, and the message will be flat instead of curved as it would be on a standard pencil.
- Intended Use- If you are a construction company wanting your pencils to be used by your tradesmen instead of carried home for the kids to use, consider carpenter pencils. Of course, if you want them to disappear and get spread around, go with standard pencils.
At Universal Sourcing Inc., we offer a variety of colours of carpenter pencils to choose from with the option for one-colour imprint, multi-colour imprint, or a colour foil stamp for your logo and message. The pencils come 72 to a box, so you can always have a ready supply for use in your company or as promotional gifts. Contact us today with any questions you might have about any of our promotional items.