If you are a business owner, you likely work to ensure you have a robust business marketing plan. For many business owners, their marketing plan includes some kind of promotional products. If you are unfamiliar, promotional products are some type of free giveaway that typically includes the business’ name and logo on it. This is a fantastic marketing strategy (because who doesn’t love free stuff?), but it’s important for business owners to select the right promotional product for their brand and target market. Today, our team of experts has reviewed some of the currently popular products to help you select what the best promotional products are for you.
- Pens: A pen (or any kind of writing tool) is a classic promotional product. They are affordable, small in size, and very useful. A pen is a great promotional product for almost any company.
- Tote Bags: As more people work to be environmentally friendly, tote bags have become a popular replacement for plastic grocery bags. In addition to helping the environment, a tote bag has a large surface area for your business name and logo, and free advertising at the local supermarket is awesome, too.
- Water Canteens and Coffee Mugs: Similar to the tote bag, water canteens and insulated reusable coffee mugs make great promotional products and are environmentally friendly by reducing plastic water bottles and disposable coffee cups.
- Phone Charges: Our promotional product list would not be complete without the unsung hero of the digital age: a phone charger. While these will be higher in cost compared to the other promotional options above, a phone charger will certainly be a favorite.